Harry's Restaurant Group, founded in 1972 by Greek immigrant Harry Poulakakos and his supportive wife Adrienne, is the ultimate representation of the American Dream.With an array of establishments such as Adrienne's New York, Adrienne's West Palm Beach, Harry's New York, Harry's West Palm Beach, Harry's Side Bar, and Ulysses Folkhouse, the group has become a respected Wall Street institution.
Choosing the iconic and historic Lower Manhattan Financial District as their flagship location, Harry's quickly gained popularity and solidified its legacy.
Goals & Services
The mission of Harry's Restaurant Group is to make each guest's experience effortless, enjoyable, and excellent by delivering superior service with a personalized touch. Passionate about creating unforgettable memories for their guests, the group consistently aims to exceed expectations with each visit.
Harry's embodies the perfect blend of modern service and classic charm, showcasing the enduring legacy of someone's dream brought to life.
As a hospitality marketing agency, we collaborated with Harry's Restaurant Group to bridge their various brands, providing a consistent identity across their diverse concepts, including their expansion into West Palm Beach, Florida. We developed the official brand identity through custom design, customer engagement strategies on social media, email marketing, and by building their website and custom interactive digital assets.
Our partnership aimed to leverage their relationship with clientele and establish Harry's Restaurant Group as a digital leader, just as they are in the hospitality industry. Through digital storytelling that runs deep and spans all brands, we successfully connected their establishments under a unified, engaging identity.